Segment, Score, Win: How to Use Voter Data for Smarter Targeting
You Have a Voter File—Now What? Every campaign gets access to a voter file. It’s standard. But here’s the ugly truth: 90% of campaigns…
Campaign Fundraising Strategy: Build a Multi-Channel System That Raises More Money
Most Campaigns Don’t Have a Fundraising Problem. They Have a System Problem. Too many Republican campaigns start their fundraising plan with a…
Donor Targeting for Campaigns: How to Find the Right GOP Donors and Maximize ROI
Most Campaigns Waste Time on the Wrong Donors Ask any finance director what their biggest time sink is, and you’ll hear it: unqualified lists.…
Email Fundraising for Campaigns: How to Write and Send Emails That Actually Raise Money
The Inbox Is a Battlefield—and Most Campaigns Are Losing Your donors are bombarded with asks. They’re getting hit by Senate PACs, national…
Fundraising for Political Campaigns in 2026: What Works Now
Fundraising in a Distracted Donor Environment Political fundraising in 2026 is nothing like it was five years ago. Voter trust is fractured.…